Active Paper provides a physical interface between brand message and consumer. This will trigger consumers’ curiosity and engage them to interact with the brand. This interaction will leave consumers with a memorable experience which they will share among their friends and family.

The Active Paper technology makes graphics appear on a seemingly blank sheet of paper.

A drop of liquid activates a rapid and controlled colour change effect and enables immediate interaction between the brand, its products and consumers.

The Active Paper technology is also a platform for security solutions and for easy-to-use every day diagnostics tests.

Hidden and changing graphics on active paper

We can provide hidden and changing graphics on our specialty paper to be used e.g. as beverage coasters, labels, greeting cards, stickers or tray papers.

We are developing the technology further to be used soon in other laminate formats such as bottle hangers.

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